Aldi’s £150 pilates machine has caused chaos in stores are shoppers fight to buy the fitness device before it sold out.
While shoppers have been seen to be fighting over the viral Aldi Pilates machine, others have been left fuming as they notice some shoppers have decided to sell their machine for double the price. Normally at the bargain price of £149.99, some Vinted accounts have been seen to shoot the price as high as £400.
Pilates has been becoming a popular form of exercise over the last few years as Hollywood A-listers like Jennifer Aniston are known to enjoy the full body workout. As a workout that combines elements yoga, ballet, and gymnastics, many Brits are trying to hop onto trend.
However, this is not a cheap form of exercise to get into. Pilates classes are known to only hold a few spaces per session and those who want to try it out at home are having to break the bank to purchase a quality Reformer Pilates machine – which can retail anywhere between £2,000 and £6,000.
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Knowing this, it can be understandable why many shoppers have jumped at the chance to get Aldi’s Reformer Pilates Machine as it is retailed for the budget price of £149.99. However, with so many fitness fanatics racing to stores to snatch up the viral product, the machine is selling out in minutes.
On TikTok, user ash-reid spoke about the measures she went to try and secure a Pilates machine. Sitting in the carpark of her local Aldi’s at 6am – the shop didn’t open until 9am – she claimed she was “ready to go to war” to bag the bargain fitness machine.
The chaos in stores over the Reformer Pilates machine became so extreme that Aldi has had to implement a ticketing system.
A spokesperson from Aldi said: “We’re sorry that some customers were unable to get their hands on this product, however, demand has been extremely high.
“To manage the expected demand, we operated a ticketing system, where tickets were handed out on a first-come, first-served basis.
“As with all Specialbuys, once they’re gone, they’re gone!”
While many shoppers have missed out on being able to grab one of the budget machines in the Specialbuy sale, some were shocked to find out that a few people who managed to win the ‘Pilates machine battle’ have decided to sell their machine on Vinted for more than double the price.
One Vinted user has been seen to price the ” brand new” reformer machine at £341.93 with buyer protection (£324.98 without) albeit with some of Aldi’s Pilates accessories included. Meanwhile, another seller going further by retailing the Aldi device, which appears to look older, suggesting that they could have bought it upon its first release last year, at £420.70 with protection (£400 without).
Both of these purchases come with Aldi’s Pilates balls, while the second comes with an additional Pilates cushion and Pilates ring, which all retail for £5.99 each.
This has caused uproar with unsuccessful shoppers, with one person writing on X: “People who got the #Aldi Pilates Reformer and are selling them on Vinted for over double the price are scum, sub-human scum @AldiUK arrest them!”
Another person has taken to Reddit to express their disapproval of these sellers. They wrote: “I just need to say my peace.
“The ALDI Pilates Reformer machine went on sale this weekend, and very limited. I was very lucky to get the last one just 10 minutes after the store opened.
“It’s absolutely awful that I’m seeing people who are already selling these machines for twice the amount they were in store. You’re selfish and awful.
“There would have been people who could only afford the £150 they were on sale for, and there are people who cant afford studio classes. You’re just horrible.”
Another user commented: “I hate people like this. The same ones who purchased the wooden toys from Aldi only to sell them for three times the price. It’s selfish and honestly just weird to me. I wish Vinted had a policy on this or enforced something but they never do lmao.”
The author of the post went on to reply: “I did report one of the listing’s just to see what would happen and yeah, there is no policy against it. Super annoying.”
While many people have gone crazy over the Aldi Reformer Pilates Machine for its price, there are alternatives online that are around the same price or cheaper.
For example, Wowcher is selling a machine for only £49. Available in black, pink and purple, this reformer is selling fast, with over 2,300 products bought at the time of writing, as it has received a 51 per cent discount from its retail price of £99.99.
Alternatively, Amazon is selling a Pilates Reformer Machine for £89.99. This 5-in-1 fitness board gives shoppers a range of versatility for their work out, with the ab roller boasting a 22KG strong elasticity. The machine also comes with a built-in smart timer to help keep users on track.
